English Story

阿里巴巴与贝塔斯曼签署音乐分销协议

Alibaba has signed a music distribution deal with music company BMG in its bid to become a bigger player in the digital media sector.

阿里巴巴与贝塔斯曼音乐公司签署一份音乐分销协议,以期在数字媒体行业成为重要的一员。
 
Under the agreement Alibaba will get the copyright to some 2.5 million songs. 
 
Financial terms of the deal haven't been revealed.
 
The move is part of Alibaba's bid to become an online-media powerhouse, including the distribution of music, film and television.
 
At the same time, the agreement should allow BMG a chance to boost its presence in China. 
 
In November, the German music firm hooked up with independent Chinese music company 'Giant Jump' to manage its publishing and recording rights.