《刺猬小子之天生我刺》发布预告片
Chinese animated comedy "Bobby the Hedgehog" will be unleashed on audiences this July..
中国动画喜剧《刺猬小子之天生我刺》将于今年七月上映。
The trailer shows humanized animal characters with a variety of personalities - you could describe it as a Chinese version of "Zootopia".
The story starts with the main Hedgehog character losing his memory. He then embarks on a series of exciting adventures to discover his true identity.
The much anticipated animation was made over five years by Daysview Digital Image, a Chinese studio which has previous experience with Hollywood productions.
Famous actresses Zhang Ziyi and Li Bingbing also attended the news conference as investors.