English Story

亚马逊将在西雅图开第一家实体杂货店

Amazon has revealed plans for a grocery shop without a checkout process, where customers will instead pay for the goods they have selected via an app.
 
亚马逊计划开设一家不设收银台的实体杂货店,顾客挑选好商品后通过应用支付即可。
 
The Just Walk Out shopping experience uses the same types of technologies found in self-driving cars.
 
The system detects when items are taken or returned to shelves and tracks them in a virtual shopping trolley.
 
Once the shopper leaves the store, their Amazon account will be charged and receipt sent to them.
 
The first shop is expected to open to the public in Seattle in the US in early 2017.
 
"Grocery retail is a crowded sector, and customers have incredibly high expectations of the Amazon brand," said Natalie Berg, an analyst at Planet Retail.
 
"If they're going to differentiate, they'll need to translate the fantastic customer experience that they have created online in a physical store setting. This is no easy feat. Removing the traditional checkout process does exactly that."
 
Customers will swipe into the store using the Go app. It will use computer vision, sensors and deep learning algorithms to keep track of what customers are picking up off the shelves.